At the core of your marketing needs is to earn the status of being “known, liked, and trusted.” These three components lead to sales. Web design is an essential aspect of establishing this status, as your website is where your targets often first encounter your brand.
Communicating Your Professionalism
Whether your target client approaches your site with skepticism or with enthusiasm, your site is under their scrutiny and its polish and messaging communicates to them what they should think of your brand. This affords luxury brands an unique opportunity to create their own story, state their own status, and to actually give shape to the perceptions that clients have of their brands.
The most sophisticated websites are team efforts. Website development at Client Expander begins with our clients’ tastes, brand, and goals, and is approached collaboratively by our website designers, marketing strategists, and technical staff. None of our sites are worked on by less than five our team, ensuring that each important aspect of the site is being attended to by a qualified professional.
Unlike the typical all-in-one “website designer” down the block, our team works through a rigorous process to ensure that your website is a powerful sales tool for your company. This includes our marketing strategists’ input on every detail of the design, layout and messaging, as the design must be in support of the function- not vice versa.
The mark of a successful site is that it masterfully communicates your brand at first glance, backs it up with multiple levels of supporting details to fit the differing needs of your visitors, is intuitively designed, has flawless code, loads quickly & cleanly on all devices, and offers the search engines all that they require to allow it to be easily found.
The Client Expander website development team has mastered the art of designing websites for interior designers and other home pros. We clock thousands of hours per month focused exclusively on this industry and from all of that attention comes deep knowledge and effective best practices. This depth of experience allows our clients to get a more refined website product than they could find elsewhere, as it isn’t just the purchase of site creation but buying into a history of gathered knowledge.
We love and appreciate quality. From our experience, our discovery process and quality standards are so high that our websites designs get client approval quickly and enthusiastically.
We cut no corners. It is at the essence of our brand to never compromise on quality. We work with the same diligence behind the scenes when no one is watching as when we are on public display. We take each and every project as if it were our own. And, from this integrity and commitment comes impeccable work.
We specialize in interior design websites and websites for other home pros. We are the industry leaders in this niche. Every new website we make is in some way better than the last one because we continually refine the art and science of our craft.
Our websites go far beyond aesthetics. We include decades worth of marketing intelligence into the branding, layout, messaging, and the call-to-actions. We put an incredible amount of attention into usability and user-experience. Designing a website is in some ways similar to designing a kitchen- pretty isn’t enough! It must be totally functional and intuitive. The designer must anticipate every need in advance. And, the build quality needs to be first-rate to bring it to completion.
All of the knowledge that we have, based on being uniquely situated in the design industry, goes into how we approach each aspect of your site. We design with the patience and attentiveness of a Japanese bonsai master; we construct the site with the unhurried pace of a master craftsman.